Integrate your favorite channels with one strategy complete of communication improves your attention and customer experience.


Train your Chatbot strategically on what your customer wants to know or the problems they want to solve. By collecting relevant data, you get to serve your customers in the most optimal way.
Unify all your channels customer service or assisted sales channels, and standardizes the quality of care.

Administration will be much more efficient and your processes more productive.

You will have control of all your areas, purchasing processes and information analysis.

Your brand image will be consistent in the message regardless of the communication channel used.

You will have a better transversal organization of your communication channels (physical store, ecommerce, social networks, etc.).

It will allow you to be present throughout the purchasing process of your prospects.

Tracking users will help your company better understand their buying motives and preferences.

You will be able to include other marketing techniques, such as cross-selling and offers at the right time and place.

You will guarantee a great experience for your customer, which will help you gain their preference.

You will improve communication between your consumer and your company.

You will improve your sales conversion and lead retention.


WhatsApp Business is a private and secure platform for companies of all sizes that handle a high volume of messages, which will have end-to-end encryption that protects the privacy of customers.
Las conversaciones del API de WhatsApp Business se dividen en dos categorías, en donde una de ellas tiene 3 subdivisiones con costos distintos:
• Conversación/sesión de servicio: Estas son iniciadas por el usuario cuando envía un mensaje a la empresa. Se apertura una conversación de 24 horas y la empresa podrá intercambiar todos los mensajes con el usuario en ese periodo SIN COSTO.
• Conversaciones/sesiones iniciadas por la empresa: Meta no las considera conversaciones sino templates/plantillas y siempre tendrán costo sin importar de que exista una sesión de servicio previamente:

Todas las conversaciones que hayan sido iniciadas por el usuario serán gratuitas, por lo que su empresa puede comenzar a utilizar la API sin tener que pagar. Si tienen varios números atados a la cuenta WABA de igual forma todas las conversaciones de servicio serán gratuitas.
No se cobrarán conversaciones cuando los usuarios envíen mensajes a las empresas mediante botones en los anuncios que hacen clic en WhatsApp o en una Call to Action de página de Facebook. Estas conversaciones iniciadas desde Facebook gratuitas solo pueden ser iniciadas por el usuario. Solo la primera conversación que comienza desde el punto de entrada es gratuita. Se cobran las conversaciones posteriores con el usuario. Se aplicarán precios estándar a los anuncios que hagan clic en WhatsApp. La conversación que se inicia desde el anuncio es gratuita, pero no el anuncio en sí.
Desde el 1 de julio de 2025, WhatsApp cambió el modelo de precios basado en conversaciones. Ahora a las empresas se les cobrará por template enviado y el precio cambiará de acuerdo a la subcategoría (utilidad, OTP o marketing)

The following messages are considered interactive:
Messages that include a menu of up to 10 options. This type of message provides a simpler and more consistent way for users to make a selection when interacting with a company.
Messages that include up to 3 options; each option is a button. This type of message provides a faster way for users to make a menu selection when interacting with a company. Responsive buttons have the same user experience as interactive templates with buttons.
Messages that include a menu of up to 10 options. This type of message provides a simpler and more consistent way for users to make a selection when interacting with a company.
Messages that include up to 3 options; each option is a button. This type of message provides a faster way for users to make a menu selection when interacting with a company. Responsive buttons have the same user experience as interactive templates with buttons.
Messages with a single product item from the company's inventory. See Sharing products with customers for more information.
Messages containing a selection of up to 30 items from a company's inventory. See Sharing products with customers for more information.
Within the manager you can send stickers.
They can display and share your products and services with customers so they can search for items and add them to a cart without leaving the chat.
Provide information verified by Facebook of your business to the customer, such as a description of your business, address, website and email, your business should follow several steps to be able to have this verification so the customer can notice it in your business profile.
You will be able to send notifications without the risk of your number being blocked.
You will be able to send marketing, and customer response interactions can be monitored from the manager.
Faster responses to customers, the dispatch time of each message is milliseconds.
The availability of the API is 98%, this connection does not depend on physical phones but on a direct connection to WhatsApp through a server.


